The No. 1 from Germany

Sell the #1 van
bike rack in the US.

NEMO handles the marketing, the shipping, the warranty, and the support. You take the margin.

$475

Margin per rack

2-yr

US warranty

48h

Onboarding

0

Inventory lock-in

The catalog

Everything you can sell.

Open access on day one. Photography, copy, and Shopify page templates included for every SKU.

The Swing Rack

The anchor SKU. $475 margin per unit. Ships with fit kit.

Cargo Platform

Adds gear haul to any van build.

HIGH ATTACH

Surf & Board Carrier

Coastal customer favorite.

OVERLAND

Recovery Boards & Ladder

Adventure customers upgrade here.

Rear Roof Ladder

Install-installer install-friendly.

ACCESSORY

E-Bike Wheel Kit

Cross-sell for every rack sold.

One reseller agreement covers the full NEMO catalog

Wholesale pricing scales with your monthly rack volume

Wholesale + margin table

Every tier, every number, at a glance.

Reseller pricing on The Swing Rack (MSRP $1,899). Discounts stack automatically once you cross a threshold. Numbers below assume you sell 100% of your monthly buy.

Tier Volume / month Discount Wholesale unit Margin / rack Monthly margin Annual margin
Starter 1 – 9 racks 25% off MSRP $1,424 $475 $475 – $4,275 $5,700 – $51,300
Established 10 – 24 racks 30% off MSRP $1,329 $570 $5,700 – $13,680 $68,400 – $164,160
Volume partner 25 – 49 racks 35% off MSRP $1,234 $665 $16,625 – $32,585 $199,500 – $391,020
Regional partner 50+ racks 40% off MSRP $1,139 $760 $38,000+ $456,000+
Numbers based on The Swing Rack MSRP of $1,899. Accessory attach typically adds 18–24% to per-order margin. Tiers renew at the start of every calendar quarter based on trailing 3-month rack volume.

Earnings calculator

Run your numbers.

Drag the slider. Live projections update in real time using the tier that matches your volume.

10
1025405570+

Tier 1

Starter

$475 margin per rack

Monthly margin

$3,800

Annual margin

$45,600

Monthly revenue

$15,192

Payback

4 racks

How it works

From apply to first sale in four steps.

1 — Apply

Fill the form. We respond within 48 hours with the business agreement.

2 — Sign the agreement

Standard business contract. No exclusivity, no minimum inventory, cancel any time.

3 — Get collateral pack

240+ product photos, ad kit, email flows, and landing page templates. Day one.

4 — Start selling

Route sales through your storefront. We fulfill from Denver. You bank the margin.

Year one on
the NEMO program

Your revenue, projected

Average partner crosses $100k in annual margin by month 8. Regional partners hit run-rate seven figures by month 12.

BUSINESS FITNESS SCORE

In range

What we own

Everything except the sale.

You handle the storefront and the customer conversation. NEMO owns everything behind the scenes.

NATIONAL MARKETING

Meta, TikTok, YouTube, and SEO drive nationwide demand. Warm buyers arrive at your storefront ready to purchase.

SHIPPING + WARRANTY

All orders ship from our Denver warehouse. 2-year US warranty is handled directly by NEMO. Zero returns headache on your P&L.

CUSTOMER SUPPORT

Complaints, tech questions, fit issues — customers reach us directly. Your team stays focused on selling.

Marketing
owned

Warranty
owned

!

Storefront
on you

*Reseller relationships assume a signed reseller agreement and a compliant US business. NEMO reserves the right to review and approve applications on a rolling basis.

Business reviews

What partners say.

★★★★★

"We plugged NEMO into our van build packages within a week. Margin per install is larger than any bike rack we've ever sold, and their fit team answers the phone. Six months in and it's our top-attach accessory."

Marco S.

Owner — Basecamp Vans, Denver CO

★★★★★

"The collateral pack is what sold me. Ad-ready photography, a Klaviyo flow that actually works, and landing pages we could ship in a day. I sold my first eleven racks before I finished setting up the display."

Jillian K.

Founder — Grade Ride Bikes, Boulder CO

★★★★★

"Zero warranty headaches on our end. Customer emails NEMO, NEMO ships a replacement, we keep the relationship. Made the switch from our previous German rack brand a no-brainer."

Chase D.

Buyer — West End Outfitters, Portland OR

★★★★★

"Signed the business agreement on a Tuesday, first order shipped Friday. Onboarding was 48 hours, exactly as advertised. Tier 2 pricing kicked in on month two and it's now a real line item on our P&L."

Ava M.

Retail lead — Overland Depot, Austin TX

2-year US warranty on every rack you sell

*Handled by NEMO directly. Zero warranty claims on your P&L.

For 2 years from the customer's ship date, NEMO covers every VANBIKE rack against manufacturing defects. We ship the replacement part directly to the customer from our Denver warehouse. You keep the relationship — we handle the logistics, the cost, and the cross-border paperwork.

Read the warranty →

FAQs

What's the wholesale discount?
Tier 1 (Starter): 25% off MSRP. Tier 2 (Established, 10+ racks/mo): 30%. Tier 3 (Volume, 25+ racks/mo): 35%. Tier 4 (Regional, 50+ racks/mo): 40%. Tiers renew at the start of every calendar quarter based on trailing 3-month rack volume.
Is there a minimum order?
No inventory lock-in. No minimum first order. Buy one rack, buy fifty — your discount tier is set by monthly volume, not first-order size.
How long does approval take?
48 hours from application to reseller agreement. Once signed, first order ships within 3–5 business days.
How does shipping work?
Every rack ships from our Denver warehouse via UPS Ground or freight (depending on quantity). US ground shipping is included in your wholesale price. International shipping to Canada/Mexico is quoted per order.
Do I need to handle warranty claims?
No. NEMO handles all warranty claims directly with the end customer. We send replacement parts from Denver at no cost to you. Zero warranty claims on your P&L.
Can I sell online only?
Yes. Online-only partners get the same wholesale pricing and the full collateral pack (photography, Shopify page templates, Klaviyo email flows, Meta ad creative). You just skip the in-store display.
What territories are open?
United States (all 50 states), Canada, and Mexico. Contact us at business@nemo.us if you're outside North America.
What if I want to cancel?
Standard business agreement is 30-day cancellation, no fees. Any inventory you already own is yours to sell through at MSRP.
Who owns customer support?
NEMO owns support for warranty, fitment, and technical questions. You own the point-of-sale conversation and post-sale relationship. Customers can reach either team directly.

Cancel any time

No exclusivity, no minimum inventory, no lock-in. Walk away with 30 days notice.

Ships in 48 hours from Denver

Direct US fulfillment on every order. No back-and-forth with the German factory.

2-year US warranty

Handled directly by NEMO. Zero warranty claims on your P&L, zero cross-border paperwork.

Business program open to storefronts in the United States, Canada, and Mexico. Applications reviewed within 48 hours. Agreement signed remotely. Onboarding takes 3–5 business days from first order to first sale.

Ready to sell
VANBIKE?

Join the business program transforming how North America mounts, hauls, and rides bikes on their vans.

Takes 60 seconds · 4 quick questions · Reseller agreement within 48 hours